Trevor Provencio

1198 Drifting Circle Dr. Vista Ca, 92081

Email: trevor.provencio@gmail.com

Phone: (404) 694-9665

Sr. Art Director Taco Truck Creative

September  2022 - September  2023

Clients - Callaway Golf, Municipal

  • Spearheaded the creative direction for eight broadcast spots in collaboration with Callaway Golf.
  • Crafted and executed a new website for Taco Truck Creative.
  • Orchestrated the creative direction for numerous print and digital projects that complemented our Callaway Golf campaign.
  • Assumed the role of Art Director for the successful launch of Municipal's 4:AM Club product line.
  • Lead art director for Municipal's highly anticipated inaugural shoe release, scheduled for early October.
  • Demonstrated exceptional leadership by overseeing and collaborating with a Junior Art Director in daily creative operations.

Sr. Art Director Metajive

September 2021 - June 2022

Clients - SkySafe, Adventure Group, Metajive, Superblue, Brand New School

  • Headed the creative direction for the www.skysafe.io website.
  • Took the lead in crafting the upcoming Superblue website (to be launched soon).
  • Acted as the Art Director for a range of internal brand initiatives.
  • Spearheaded the Art Direction for the development of Brand New School's new portfolio site, accessible at www.brandnewschool.com.

Sr. Art Director ELA Advertising

October 2019 - September 2021

Clients - Western Digital, G-Technology, Sandisk, WD Black, Synapse, Easterseals,
Steelseries, Zynn APP, Tiktok

  • Led the creative efforts for the successful launch of WD My Passport SSD.
  • Conceptualized and art directed two engaging videos for the launch of SanDisk's portable SSD.
  • Executed the launch campaign for G-Technology's Armorlock drive with comprehensive art direction across all aspects.
  • Pioneered the market entry of a nootropic beverage brand, now available at drinksynapse.com.
  • Spearheaded the creative direction for a dynamic social launch campaign promoting the Steelseries AEROX 3 mouse.
  • Directed the art and strategy for a comprehensive 360-degree campaign introducing Western Digital's latest line of gaming hard drives, WD Black.
  • Designed the Western Digital Blog .

Sr. Art Director - R.P.A.

September 2017 - August 2019

Clients - Honda

  • Spearheaded the integrated creative campaign to showcase Honda's 4x4 capable vehicles, overseeing the development of a multifaceted project that included a landing page, pre-roll video, as well as content for Facebook, Twitter, and Instagram.
  • Took the creative lead for all new vehicle launches, a role that involves meticulous management of over 80 different assets and copy variations. This necessitates close collaboration with my writing partner, digital production team, strategy experts, and the account management team.
  • Pioneered the creation of a distinctive landing page and site experience dedicated to Honda's electric vehicle lineup. Recognizing the educational focus of the page, we aimed for it to stand out within the broader website. This endeavor involved a collaborative effort with Wonderlust Studio, resulting in the introduction of a vibrant new illustrative style.

Sr. Art Director - Super Top Secret

August 2016 - September 2017

Clients - Rossignol, Vista Outdoor, Ghost Lifestyle, BUY.tv, SudoApp, Fjällräven

  • Took the creative helm for the successful launch of the Sudo Pay App
  • Led the creative direction for the 2019-2020 lineup of Rossignol snowboards.
  • Spearheaded the rebranding efforts for Jimmy Styks Paddle Boards, a Vista Outdoor company.
  • Successfully launched the Super Top Secret online store.
  • Drove collaborative efforts and managed a team of three designers in the day-to-day creative process.

Art Director - Trailer Park

February 2014 - May 2016

Clients - Fox, Revolt, FX Networks, Nat Geo, Second City, Showtime, Amazon, Lego

  • Spearheaded the development of Cultural Threads' quarterly strategy report, with a dedicated focus on current marketing trends.
  • As Art Director, played a pivotal role in crafting the entire visual style for the website relaunch of Revolt TV.
  • Collaborated closely with the strategy team on a research project that significantly contributed to shaping the Toshiba back-to-school campaign.
  • Produced a wide range of assets, including banner ads and a magazine cover, for a multi-media campaign promoting Showtime's Penny Dreadful.
  • Led brand development efforts for Paperboy Content, an internal production company.
  • Designed a fully responsive web platform with a custom CMS for FOX's international portal.
  • Created engaging rich media banner campaigns for FX, Nat Geo, and Lego.
  • Acted as the creative lead on various internal design projects, such as office murals and branded social content for the Trailer Park channels. Additionally, completed a research report that played a pivotal role in guiding our office redesign.

Education

The Creative Circus

Art Direction / Graphic Design - 2006 – 2008

The Art Institute of Atlanta

Video Production - 2001-2002

621A5424

About Me

As an accomplished Art Director with 15 years of expertise, my creative journey started upon graduating from the Creative Circus in 2008. I initially launched my career as a freelance Art Director in Atlanta, Georgia. In 2010, I embarked on an exciting chapter by relocating to Brooklyn, where I further honed my skills through freelance engagements at various agencies spanning a period of 2.5 years. Subsequently, I spent a year in Philadelphia before making the definitive decision to return to Los Angeles in 2013 after a nearly 7-year absence. Now I live in Vista Ca, with my wife and 4 year old daughter.

 


In my most recent professional endeavor, I recently completed a year-long contract at Taco Truck Creative, where I assumed the role of Senior Art Director. During my tenure, I primarily concentrated on projects for Callaway Golf, leveraging my extensive experience and creative vision to craft impactful advertising campaigns.